Branding & Logo Use
How the Coinfinity name and logo can be used on products, packaging, and listings — for each license model.
Model A — Authorized Coinfinity Reseller
The product is a Coinfinity product. Coinfinity is the primary brand identity throughout.
On the product
- Coinfinity logo and/or “Coinfinity” wordmark must be visible on the product (typically embossed/debossed on the printed body, on the badge, or both)
- Your business name may appear as a secondary mark in a smaller, less prominent treatment (e.g., on the bottom, on packaging, or as a smaller text element)
- Approved formats for secondary marks:
- “Sold by [Your Business]”
- “Authorized Reseller: [Your Business]”
- “[Your Business] — Authorized Coinfinity Reseller”
In listings
- Product title must lead with “Coinfinity” (e.g., “Coinfinity 32.5mm Stacker, 2-Pack”)
- Brand field (where platforms support it — Amazon, Etsy, etc.) must be set to “Coinfinity”
- Your business name can appear in seller/store info, “About this seller” sections, or as a sub-mention in the description
- Imagery should use Coinfinity product photos where available; your own photos are fine as long as they show the product matching Coinfinity brand standards (correct colors, packaging, etc.)
What’s not allowed
- ❌ Selling a Coinfinity product without the Coinfinity name visible on the product
- ❌ Listing the product under your own brand with Coinfinity hidden or absent
- ❌ Modifying the Coinfinity logo (no color changes, distortion, or stylization)
- ❌ Combining the Coinfinity logo with your business logo as a unified mark
Model B — Licensed Maker
The product is your product, designed by Coinfinity. Your brand leads; Coinfinity is attributed as the designer.
On the product
- Your brand is the primary identity
- “Designed by Coinfinity” attribution is required and must be visible — either:
- Printed/embossed on the product itself, or
- On a tag, sticker, or insert included with every shipment
- Attribution must be legible (not microscopic or hidden in a way that defeats the purpose)
In listings
- Product title can lead with your brand
- Required attribution in the product description: “Designed by Coinfinity” or “Coinfinity Design Licensed”
- Link to coinfinity.us or coinfinityapp.com recommended in the listing (drives ecosystem awareness; benefits everyone)
What’s not allowed
- ❌ Claiming Coinfinity designs as your own original work
- ❌ Omitting the “Designed by Coinfinity” attribution
- ❌ Using the Coinfinity logo prominently in a way that suggests Model A status
- ❌ Listing in a “brand” field as Coinfinity (your brand goes there)
Logo Files
Coinfinity logo files in approved formats (PNG, SVG, vector) are available in the Partner Resources Drive folder:
02_Brand_Assets/Logos/
You’ll find:
- Full color, white-on-dark, and black-on-light variants
- Both vector (.svg) and raster (.png) formats
- Wordmark-only and C-mark-only variants
For Model B partners, the “Designed by Coinfinity” attribution badge is in 02_Brand_Assets/Designed_by_Coinfinity_Badge/.
Full brand usage guidelines (clear space, sizing, color palette, typography) are in 02_Brand_Assets/Brand_Guidelines/.
If you can’t access the Drive folder, contact info@coinfinity.us.
When using the Coinfinity logo:
- Maintain clear space around the logo (minimum padding equal to the height of the “C” in the wordmark)
- Don’t recolor — use only approved color variants (full color, white, black)
- Don’t distort, rotate, or apply effects (shadows, glows, outlines)
- Don’t combine with other logos into a unified mark